Purity Balance Organic Coffee Review

Your new favorite 2pm crash crusher!

How’s it going? Hope the coffee is flowing! Today I am bringing you a coffee that is not only crafted for metabolic health, but also offers a great solution to fight that late afternoon crash without disrupting your sleep. This week I am brewing Purity Coffee’s Balance

The Roaster

Based in Greenville, South Carolina, Purity Coffee is a brand dedicated to sustainability, eco-friendliness, and providing coffee lovers with some of the healthiest coffee on the market. You can learn more about how they achieve these goals here, or by reading my reviews of their Sacred Cups Medium Roast and Dark Roast

Not only does Balance offer the usual Purity Coffee benefits, but it is also crafted to help improve digestion and increase the body’s efficiency with processing nutrients. 

When rating coffee I follow the same method of brewing each time. Find out about how I prepare French Press coffee here.

Purity Coffee Balance Review

Characteristics and Flavor Profile

Grinding Balance brought out a slightly citrusy pop of fruit  with a touch of vanilla. 

Purity BalanceFrench PressPour-Over
AromaSweet vanilla aroma with a very slight berry-like sweetnessMild berry aroma, not strong but noticeable 
BodyMedium-light body, a mild mouthfeel without much weightLight body, not noticeable mouthfeel or weight
StartVanilla bean start, sweet vanilla balanced by a touch of pleasant bitternessGreat berry start, bold berry flavors balanced by a touch of roastiness
Middle Vanilla flavor notes switch from vanilla bean to a sweeter warm vanillaRoastiness gets stronger in the middle, settling the cup into delicious coffee forward middle
FinishSweetness fades into a roasty hazelnut-like finishSweet berry notes return along with a touch of vanilla bean

Overall Thoughts

Overall, this was a delicious decaf coffee. It can be difficult to find a decaf with noticeable and enjoyable flavors, but Balance delivers just that. It was smooth with a nice complexity, however the flavor notes were still a bit light. When brewed in the French Press, I think this coffee would appeal to most coffee drinkers as the vanilla and nuttiness give it a relatively traditional flavor profile. The pour-over brings out a fruitiness that was bold but balanced, though it may still not appeal to those who do not like a fruity coffee.

I thoroughly enjoyed this coffee when made with my Chemex, the pour-over brew method helped to bring out the berry notes more than the French Press which helped give the coffee a touch of complexity.

Where to Purchase

You can purchase Balance, along with the rest of Purity’s offerings, on their website. While you’re there, use the code COASTERSNCOFFEE to get 20% off your first order! At a price point of $29 for 12 oz (about $38.67 per pound) or $129 for 5 lbs (about $27.80 per pound), Purity Balance has a premium price, but for a clean and lab tested coffee this price is worth knowing you are drinking one of the cleanest coffees on the market. 

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